HKS, Inc. | Development Narratives

Question: How can we better tell the human story of cutting-edge architecture and city planning?

Answer: Through deep collaboration with senior HKS figures, Matt created, wrote and directed deep narratives which rooted HKS’ vision in an increasingly internationalised local culture and heritage of place,  incorporating visionary environmental policies to persuade some of the world’s most influential people to redefine what’s possible in the built environment.

Impact: Project remains confidential as final selection of bids is yet to be completed, however the proposals are considered among the practice’s strongest to date.

Agency: Hornbeam & Co. for HKS, Inc.

Role / Team: Strategist, Copywriter and Producer, integrated within team of 20 encompassing client senior leadership, designers, architects and third-party suppliers in Chicago, Texas, London, Australia and New Zealand.

Responsibilities: Place / Development Narrative | Copywriting | Art Direction | Design Support | Executive Production

Anthony Montalto, AIA, Chief Design Officer, Partner. HKS Inc.

I have now worked with Matt and his team on two major international architectural pursuits.

We needed a team that would seamlessly integrate into our process and that would elevate the conversation around and depth of our vision.

In almost 30 years in the industry, I have not met anyone of their caliber.

Bottom line; they made our end product better!

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